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Effect of e-service quality on customer engagement behavior in community e-commerce

Customer engagement behavior is a critical success factor for community e-commerce. While many community e-commerce websites are currently improving service quality to enhance customer engagement behavior, little is known about how such e-services affect customer engagement behavior. Building upon t...

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Detalles Bibliográficos
Autores principales: Fan, Wenfang, Shao, Bingjia, Dong, Xiaohua
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9496874/
https://www.ncbi.nlm.nih.gov/pubmed/36160573
http://dx.doi.org/10.3389/fpsyg.2022.965998