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Continuance intention to use artificial intelligence personal assistant: type, gender, and use experience

This study aims to identify the key predictors that affect the continuance intention of artificial intelligence personal assistant (AIPA). It proposes the theoretical framework which employs utilitarian value, hedonic value, perceived ease of use, perceived usefulness, novelty value, perceived enjoy...

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Detalles Bibliográficos
Autor principal: Jo, Hyeon
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9508517/
https://www.ncbi.nlm.nih.gov/pubmed/36164530
http://dx.doi.org/10.1016/j.heliyon.2022.e10662