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Usability factors that drive continued intention to use and loyalty of mobile travel application

The expeditious development of mobile applications has transformed how travel e-commerce firms enhance customer relationships to implement their business strategies successfully. However, the literature has identified that a major determinant affecting customers' considerations to reject a mobi...

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Detalles Bibliográficos
Autores principales: Putra, Panca O. Hadi, Dewi, Raden Ajeng Wuriandita Wahyumurti Candra Kirana, Budi, Indra
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9519479/
https://www.ncbi.nlm.nih.gov/pubmed/36185139
http://dx.doi.org/10.1016/j.heliyon.2022.e10620