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Impact of the critical factors of customer experience on well-being: Joy and customer satisfaction as mediators

This study constructs a formation model of customer well-being (CWB) in customer experience with joy and customer satisfaction as mediating factors linking three critical factors—convenience, performance and relationship of customer experience with CWB. By collecting data from customers of retailing...

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Detalles Bibliográficos
Autores principales: Xie, Chunchang, Jin, Junxi, Guo, Xiaoling
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9521495/
https://www.ncbi.nlm.nih.gov/pubmed/36186283
http://dx.doi.org/10.3389/fpsyg.2022.955130