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Innovative price-setting approaches to high-value products: A pricing method for agribusiness farmers

Despite being determined by global market prices, the majority of Thai farmers have never become innovative price setters. Not many Thai farmers considered a pricing approach that would maximize the value of their agricultural products. To this end, this study provides empirical evidence regarding t...

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Detalles Bibliográficos
Autores principales: Naruetharadhol, Phaninee, Ketkaew, Chavis, Srisathan, Wutthiya Aekthanate
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9526166/
https://www.ncbi.nlm.nih.gov/pubmed/36193517
http://dx.doi.org/10.1016/j.heliyon.2022.e10726