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Dual path mechanism of promoting classical furniture and customer responses: From the perspective of empathy
The correlation between empathy and customer responses may be a key to solve the problem of classical furniture advertising design. To explore the relationship between empathy and consumer purchasing response, this study proposes a model of dual path mechanism of empathy influencing consumer purchas...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9551615/ https://www.ncbi.nlm.nih.gov/pubmed/36237664 http://dx.doi.org/10.3389/fpsyg.2022.999631 |