Cargando…

Increasing the robustness of uplift modeling using additional splits and diversified leaf select

While the COVID-19 pandemic negatively affects the world economy in general, the crisis accelerates concurrently the rapidly growing subscription business and online purchases. This provokes a steadily increasing demand of reliable measures to prevent customer churn which unchanged is not covered. T...

Descripción completa

Detalles Bibliográficos
Autor principal: Oechsle, Frank
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Palgrave Macmillan UK 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9555250/
http://dx.doi.org/10.1057/s41270-022-00186-3