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Brand design in the era of 5g new media and its impact on consumers’ emotional experience
Brand design is an important part for enterprises to improve brand awareness and attract consumers. If a company wants to develop for a long time, it must have a good brand image. Good brand design can make a deep impression on consumers, thereby promoting purchase intention. With the advancement of...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Frontiers Media S.A.
2022
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9562132/ https://www.ncbi.nlm.nih.gov/pubmed/36248481 http://dx.doi.org/10.3389/fpsyg.2022.956490 |