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Unprofessional or Admirable? Determinants of Purchasing Behavior in Government Officials’ Livestreamed Shopping
As a new form of poverty governance, government officials’ livestreaming e-commerce of agricultural and sideline products has been booming since the outbreak of the coronavirus disease (COVID-19) in 2019. However, exploring the determinants of consumer purchase intentions in the context of governmen...
Autores principales: | Guo, Wenshan, Sun, Ninghua |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9602743/ https://www.ncbi.nlm.nih.gov/pubmed/36293653 http://dx.doi.org/10.3390/ijerph192013073 |
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