E-commerce adoption among micro agri-business enterprise in Longsheng, China: The moderating role of entrepreneurial orientation

E-commerce in agri-business enterprises is a potent force in eradicating rural poverty in China. However, it has not reached its potential as many of the agri-business enterprises in rural areas are slow in re-thinking their distribution channel and implementing e-commerce. This study utilizes the m...

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Detalles Bibliográficos
Autores principales: Li, Hanfang, Liow, Guateng, Yuan, Shengjun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2022
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9683034/
https://www.ncbi.nlm.nih.gov/pubmed/36438329
http://dx.doi.org/10.3389/fpsyg.2022.972543

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9683034/
https://www.ncbi.nlm.nih.gov/pubmed/36438329
http://dx.doi.org/10.3389/fpsyg.2022.972543

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