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A battle for foreign perceptions: Ukraine’s country image in the 2022 war with Russia
This paper examines the 2022 War in Ukraine through the conceptual lens of country image within a broader framework of public diplomacy, soft power, and nation branding. It applies integrative and longitudinal perspectives to examine Ukraine’s country image and country image cultivation strategies o...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Palgrave Macmillan UK
2022
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9707085/ http://dx.doi.org/10.1057/s41254-022-00284-0 |