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Message testing in India for COVID-19 vaccine uptake: What appeal and what messenger are most persuasive?

Few studies have examined the relationships between the different aspects of vaccination communication and vaccine attitudes. We aimed to evaluate the influence of three unique messaging appeal framings of vaccination from two types of messengers on COVID-19 vaccine acceptance in India. We surveyed...

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Detalles Bibliográficos
Autores principales: Limaye, Rupali J., Erchick, Daniel J., Balgobin, Kristian, Michel, Alexandra, Schulz, Gretchen
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Taylor & Francis 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9746414/
https://www.ncbi.nlm.nih.gov/pubmed/35829738
http://dx.doi.org/10.1080/21645515.2022.2091864