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Effectiveness of the Eggs Make Kids demand‐creation campaign at improving household availability of eggs and egg consumption by young children in Nigeria: A quasi‐experimental study
Using a quasi‐experimental design, our study aimed to determine the effectiveness of the ‘Eggs Make Kids Sharp & Bright and Strong & Active’ demand‐creation campaign in Nigeria. The intervention arm received emotionally compelling radio and television advertisements about eggs, and was expos...
| Autores principales: | , , , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
John Wiley and Sons Inc.
2022
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9749590/ https://www.ncbi.nlm.nih.gov/pubmed/36349477 http://dx.doi.org/10.1111/mcn.13447 |