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Diversified-profit maximization in competitive social advertising
Due to the important role that social networks play in advertisements and propaganda, influence maximization (IM) problem which aims at finding some influential users as seeds to trigger large online cascading influence spread has been a hot research topic in the past two decades. As an extension of...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer US
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9769490/ https://www.ncbi.nlm.nih.gov/pubmed/36573126 http://dx.doi.org/10.1007/s10878-022-00967-7 |