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Diversified-profit maximization in competitive social advertising

Due to the important role that social networks play in advertisements and propaganda, influence maximization (IM) problem which aims at finding some influential users as seeds to trigger large online cascading influence spread has been a hot research topic in the past two decades. As an extension of...

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Detalles Bibliográficos
Autores principales: Du, Liman, Gao, Suixiang, Yang, Wenguo
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer US 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9769490/
https://www.ncbi.nlm.nih.gov/pubmed/36573126
http://dx.doi.org/10.1007/s10878-022-00967-7