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It takes a village: examining how and when brand-specific transformational leadership affects employees in internal brand management

The hospitality work environment presents many unique challenges for employees and organizations, such as the intertwined and collective work nature, implicit job expectations, and a shrinking labor market. The demand for highly skilled employees who are sufficient to deliver the unique brand values...

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Detalles Bibliográficos
Autor principal: Xiong, Lina
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Palgrave Macmillan UK 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9816544/
http://dx.doi.org/10.1057/s41262-022-00308-3