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How to Avoid Lower Priority for Smoking Cessation Support Content on Facebook: An Analysis of Engagement Bait
Facebook demotes “engagement bait” content that makes people interact. As a result of this sanctioning, public health content can reach fewer Facebook users. This study aims to determine the negative effect of engagement bait and find alternative techniques. In a three-year period, 791 smoking cessa...
Autores principales: | , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9859185/ https://www.ncbi.nlm.nih.gov/pubmed/36673713 http://dx.doi.org/10.3390/ijerph20020958 |