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How to Avoid Lower Priority for Smoking Cessation Support Content on Facebook: An Analysis of Engagement Bait

Facebook demotes “engagement bait” content that makes people interact. As a result of this sanctioning, public health content can reach fewer Facebook users. This study aims to determine the negative effect of engagement bait and find alternative techniques. In a three-year period, 791 smoking cessa...

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Detalles Bibliográficos
Autores principales:	Watti, Jezdancher, Millner, Máté, Siklósi, Kata, Hamvai, Csaba, Kelemen, Oguz, Pócs, Dávid
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	MDPI 2023
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9859185/ https://www.ncbi.nlm.nih.gov/pubmed/36673713 http://dx.doi.org/10.3390/ijerph20020958

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