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Consumers’ Perceptions of the Design of Front-of-Package Warning Labels—A Qualitative Study in China
The warning label is identified as a simple front-of-package labeling format that assists consumers in making healthier food choices at the point of purchase. The color and/or shape of the design elements of the packaging labels can influence the understanding and purchase intention outcomes. This s...
Autores principales: | , , , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9866720/ https://www.ncbi.nlm.nih.gov/pubmed/36678286 http://dx.doi.org/10.3390/nu15020415 |