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Partnerships supporting policies: A social marketing case study of mask supply solutions in South Korea during the COVID-19 pandemic

BACKGROUND: South Korea was one of the first countries to experience a large outbreak of COVID-19. Early on, public health authorities recommended mask wearing as one of the main preventive measures against the virus. Compared to people in other countries, most South Koreans were willing to follow t...

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Detalles Bibliográficos
Autores principales: Paek, Hye-Jin, Hove, Thomas
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9871604/
https://www.ncbi.nlm.nih.gov/pubmed/36703845
http://dx.doi.org/10.3389/fpubh.2022.1065310