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Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate

The purpose of the study is to investigate consumer wellbeing because of consumer participation, value co-creation, and customer resilience. This research identified the interaction effect of service climate in the presented context. The data were collected from 490 hotel customers. The structural e...

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Detalles Bibliográficos
Autores principales: Yi, Xiaofang, Ul Haq, Junaid, Ahmed, Shehzad
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9887321/
https://www.ncbi.nlm.nih.gov/pubmed/36733868
http://dx.doi.org/10.3389/fpsyg.2022.877083
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author Yi, Xiaofang
Ul Haq, Junaid
Ahmed, Shehzad
author_facet Yi, Xiaofang
Ul Haq, Junaid
Ahmed, Shehzad
author_sort Yi, Xiaofang
collection PubMed
description The purpose of the study is to investigate consumer wellbeing because of consumer participation, value co-creation, and customer resilience. This research identified the interaction effect of service climate in the presented context. The data were collected from 490 hotel customers. The structural equation modelling technique was used to observe the hypotheses testing. Participants of the study positively supported the impact of customer participation on customer wellbeing directly and indirectly. Moreover, results showed the partial mediation of customer resilience and value co-creation between customer participation and customer wellbeing. Service climates strengthen the relationship between customer participation and resilience and value co-creation. Theoretical and practical implications have also been added.
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spelling pubmed-98873212023-02-01 Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate Yi, Xiaofang Ul Haq, Junaid Ahmed, Shehzad Front Psychol Psychology The purpose of the study is to investigate consumer wellbeing because of consumer participation, value co-creation, and customer resilience. This research identified the interaction effect of service climate in the presented context. The data were collected from 490 hotel customers. The structural equation modelling technique was used to observe the hypotheses testing. Participants of the study positively supported the impact of customer participation on customer wellbeing directly and indirectly. Moreover, results showed the partial mediation of customer resilience and value co-creation between customer participation and customer wellbeing. Service climates strengthen the relationship between customer participation and resilience and value co-creation. Theoretical and practical implications have also been added. Frontiers Media S.A. 2023-01-17 /pmc/articles/PMC9887321/ /pubmed/36733868 http://dx.doi.org/10.3389/fpsyg.2022.877083 Text en Copyright © 2023 Yi, Ul Haq and Ahmed. https://creativecommons.org/licenses/by/4.0/This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
spellingShingle Psychology
Yi, Xiaofang
Ul Haq, Junaid
Ahmed, Shehzad
Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate
title Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate
title_full Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate
title_fullStr Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate
title_full_unstemmed Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate
title_short Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate
title_sort impact of customer participation in value co-creation on customer wellbeing: a moderating role of service climate
topic Psychology
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9887321/
https://www.ncbi.nlm.nih.gov/pubmed/36733868
http://dx.doi.org/10.3389/fpsyg.2022.877083
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