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Customer knowledge management competence evaluation of agritourism enterprises by using the balanced scorecard and fuzzy-AHP: Evidence from Chengdu-Chongqing economic circle

This paper provides an evaluation framework to explore the linking mechanisms between customer knowledge management competence (CKMC) and Balanced Scorecard (BSC). With a case study from Chengdu-Chongqing Economic Circle of China, this paper attempts to empirically justify the framework. An index sy...

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Detalles Bibliográficos
Autores principales: Chen, Guoyi, Zhang, Jiansheng, Tan, Wei, Zhang, Shangmin, Yan, Bangquan
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9910729/
https://www.ncbi.nlm.nih.gov/pubmed/36758008
http://dx.doi.org/10.1371/journal.pone.0280482