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Climate change framing and innovator attention: Evidence from an email field experiment
Drawing the attention of innovators to climate change is important for green innovation. We report an email field experiment with MIT using messages about the impact of climate change to invite innovators (SBIR grantees) to apply to a technology competition. We vary our messages on the time frame an...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
National Academy of Sciences
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9934014/ https://www.ncbi.nlm.nih.gov/pubmed/36638213 http://dx.doi.org/10.1073/pnas.2213627120 |