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Simulating wood companies development considering the effect of ethical marketing

Dedicating oneself to a greater good is one of the secret ingredients to business success in an evolving and highly interconnected markets environment. For wood companies, this is even more needed to face the overwhelming ongoing environmental crisis affecting business practices and customers'...

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Detalles Bibliográficos
Autores principales: Chen, Zhenhuan, Zhu, Hongge, Liu, Fei
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9938463/
https://www.ncbi.nlm.nih.gov/pubmed/36820193
http://dx.doi.org/10.1016/j.heliyon.2023.e13038