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Simulating wood companies development considering the effect of ethical marketing
Dedicating oneself to a greater good is one of the secret ingredients to business success in an evolving and highly interconnected markets environment. For wood companies, this is even more needed to face the overwhelming ongoing environmental crisis affecting business practices and customers'...
Autores principales: | Chen, Zhenhuan, Zhu, Hongge, Liu, Fei |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9938463/ https://www.ncbi.nlm.nih.gov/pubmed/36820193 http://dx.doi.org/10.1016/j.heliyon.2023.e13038 |
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